Billabong × madebyplasma
One relationship. Multiple projects. Consistently delivered.
From 25 pieces to 25,000. Artwork to delivery, Local production at global scale
Billabong Surfwear Since 1973
Global surf culture. Locally made.
As one of the world’s most recognised surf brands, Billabong connects generations through a shared love of surfing. That same culture brings Billabong and madebyplasma together, combining genuine collaboration and responsive local production to deliver retail-ready garments quickly, consistently and in line with Billabong’s global brand identity.
Partnership overview
Trusted across every kind of project.
Our work with Billabong extends beyond a single collection or event. Across multiple collaborations, we have supported the brand with technical screenprinting, embroidery .event merchandise, live production and time-critical fulfilment.
Every project has required a different solution, but the expectation has remained the same: protect the Billabong brand and deliver to specification.
Scope of work
Made for every brief.
Detailed, retail-ready screenprinting produced for Billabong events, film premieres and limited merchandise releases, including Merge and the iconic Single Fin.
Precision embroidery applied across Billabong headwear,bringing distinctive artwork, detailed stitching and a premium finish to event merchandise.
Limited-edition apparel produced for Billabong events and premieres, connecting each project with the surfing community through merchandise made for the moment with in-venue and on-site activations.
Glow-in-the-dark and specialty inks transformed Merge merchandise after dark, creating an unexpected print effect that became part of the event experience.
Featured collaboration
Workshop Production & Live Activation
From retail merchandise, surf competitions, film premieres and cultural collaborations, delivering every project ready for the brand, the audience and the moment.
Billabong Single Fin Festival
Surf history, made wearable.Workshop-produced merchandise and live printing came together for the iconic Single Fin Festival, including detailed 12-colour simulated-process printing, four exclusive T-shirt designs and a limited-edition cap.
Occy’s Grom Comp
Made for the next generation.Event-ready merchandise produced for Occy’s Grom Comp, connecting young surfers and families through products designed to carry the experience beyond the competition.
Merge Film Premiere
Made for the first screening.Limited-edition merchandise produced for the Merge film premiere, bringing Billabong’s connection to surfing, film and creative culture into a retail-ready event collection.
Stab in the Dark
Made for surfing’s biggest experiment.Exclusive merchandise produced for Stab in the Dark, combining Billabong’s global surf identity with the raw creativity and intrigue surrounding the acclaimed board-testing series.
Alt Surf Comp
Different boards. Different lines.Event merchandise produced for Billabong’s Alt Surf Comp, celebrating alternative surf craft, creative approaches and the more experimental side of surfing culture.
Ready to start?
Put madebyplasma to work
From custom apparel production to live merchandise activations, tell us what you’re planning and we’ll recommend the right garments, process and production pathway.
